UK Sports Network Launches “Big Blue Brew” Presented by Commonwealth Credit Union
LEXINGTON, KY (Dec. 7, 2023) – UK Sports Network is announcing a new way to stay connected to all things University of Kentucky Athletics, a new daily email newsletter, “The Big Blue Brew”, presented by Commonwealth Credit Union. The Big Blue Brew is made possible by the efforts of the UK Sports Network, JMI Sports’ Kentucky-based media division and UK Athletics.
Every weekday morning, beginning on Dec. 8th, The Big Blue Brew will hit subscribers’ inboxes delivering a blend of news, trivia, top highlights and crucial information about upcoming games and events. This initiative aims to keep Cats fans well-informed, engaged and excited about the latest happenings.
“The Big Blue Brew is our gift to the passionate Cats fanbase,” said Commonwealth Credit Union President and CEO, Karen Harbin. “It’s a daily dose of energy and information that lets fans kick-start their mornings while staying on top of everything happening with the Cats. This is just one more way that Commonwealth Credit Union is bettering lives in Lexington and beyond!”
Key features of the newsletter include:
● “Stock Up” – Bite-sized updates from every program, SportsCenter-worthy highlights from the night before
● “One Big Thing” – A top highlight or news story of the day
● Podcasts to upgrade your morning commute
● Contests to win prizes
UK Sports Network, along with leading content production and technology company, Sport & Story, will curate content for the newsletter.
The Big Blue Brew is free, and fans are encouraged to sign up today to begin their mornings with a pick-me-up and shared excitement for UK Athletics.
“We are thrilled to bring the Big Blue Brew to Big Blue Nation,” said Senior Vice President of JMIS Properties, Kim Shelton. “We are really looking forward to offering daily, official and exclusive content to UK fans, providing a behind the scenes viewpoint to UK’s passionate fanbase. Fans are encouraged to enroll today, kickstarting their mornings with a boost and a collective enthusiasm for UK Athletics.”
To sign up for the Big Blue Brew, click here.
###
ABOUT COMMONWEALTH CREDIT UNION
The credit union’s doors opened on April 2, 1951, with 122 shareholders, $2,700 in assets and a single volunteer. By 1976, six people were employed and membership had grown to almost 6,000. Since 1976, Commonwealth Credit Union’s assets have grown from $2.8 million to more than $2 billion. Today, Commonwealth Credit Union has members from all over Kentucky, and all around the world, in all walks of life.
Bettering Lives Through our Passion to Serve.
We named ourselves Commonwealth to remind us of who we are here to serve. Over the course of 70 years, we have grown from only one employee to a team that is over 350 employees strong with 17 branches throughout Central Kentucky and the Louisville Metro Area. We’ve been here supporting generations of families through good times and bad, staying up to date with technology but never losing sight of the value of our personal touch.
ABOUT JMI SPORTS
JMI Sports is a leading media rights and venue development company that provides management of collegiate multimedia rights, sponsorship sales agency representation, and project management expertise for the development of collegiate and professional sports facilities. The company serves to maximize each client’s economic potential through customized initiatives, from marketing and branding solutions to facility design strategies. JMI Sports’ signature collegiate multimedia rights partnerships include the University of Kentucky, the University of Pennsylvania, the University of Pittsburgh, San Diego State University, University of California at San Diego, Columbia University, Harvard University, DePaul University, and joint-venture properties of the University of Georgia (with Learfield), and University of Notre Dame (with Legends). JMI Sports also represents several conferences, including the Ivy League, the Mid-American Conference, the Mountain West Conference, the Patriot League and the Atlantic 10. JMI Sports also serves as third-party sales representation for premier sports properties, venues and events, including the Breeders’ Cup, Clemson University, Rupp Arena at Central Bank Center, and the Penn Relays. JMI Sports was founded in 2006 by CEO Erik Judson and technology entrepreneur John Moores, former owner of the San Diego Padres. To learn more, please visit jmisports.com.
