UK Athletics Launches Kentucky Football Young Alumni Pass

UK Athletics Launches Kentucky Football Young Alumni Pass

LEXINGTON, Ky. – The University of Kentucky and Experience (, the award-winning fan experience technology company, introduced the Kentucky Football Young Alumni Pass this week.  Starting with the 2015 football season, Kentucky young alumni will have the exclusive opportunity to purchase a season pass to all eight of Kentucky Football’s home games with a subscription ticket that is 100 percent mobile.

The Kentucky Football Young Alumni Pass is on sale now and only $256 each.  Passes are viewable through Experience’s integration with the Kentucky Wildcats Gameday app. Young Alumni Pass holders will have a guaranteed seat to all home games, with seat location varying from game to game, giving pass holders the ability to view the season from a variety of vantage points. Pass holders will also receive certain season ticket holder benefits including priority access to post-season ticket allotments.

“Pass technology gives us an all new, creative way to reach our recent grads with an affordable and flexible mobile subscription for our eight UK home games this season,” said Nathan Schwake, UK’s associate athletics director for marketing and promotions. “We are confident this type of access will be popular and exciting for this group of young alumni, who really want to support their alma mater.”

Ben Ackerman, Experience president agreed, “This is a tremendous opportunity for recent University of Kentucky graduates to attend home games through the easy access Pass provides.  Pass was designed to meet the needs of millennials who embrace this type of flexible, fully mobile subscription admission to events.”

How it Works:
-Pass buyers should visit to purchase the all-new Kentucky Football Young Alumni Pass. Young Alumni can buy up to four Kentucky Football Young Alumni Passes in order to sit with family and friends.  
-After purchase, download the Kentucky Wildcats Gameday app and login using the same email address used to purchase your Kentucky Football Young Alumni Pass. Look for the “Young Alumni Pass” tab in the menu of the app.
-Barcodes for all eight home games will be loaded into the app within 24 hours of purchase. Barcodes cannot be transferred and will be used for entry into Commonwealth Stadium.
-Twenty-four hours prior to kickoff of each home game, Pass buyers will receive a text message notifying them of their seat location for that game. The barcode and seat location can be viewed in the app.

Games Included:
Saturday, September 5          vs. UL-Lafayette        
Saturday, September 19        vs. Florida            
Saturday, September 26        vs. Missouri            
Saturday, October 3               vs. Eastern Kentucky        
Thursday, October 15            vs. Auburn            
Saturday, October 31            vs. Tennessee            
Saturday, November 21        vs. Charlotte            
Saturday, November 28        vs. Louisville                

About Experience
Experience is an award-winning fan experience technology company dedicated to making sure fans enjoy live events to the fullest extent possible. With Experience, fans can personalize their live event experience by upgrading seats or participating in other unique opportunities all from their mobile device. With over 250 global partnerships, Experience is the official upgrade partner of and the preferred mobile upgrade partner for the National Football League (  Additionally, Experience is the preferred partner for Live Nation Entertainment and Ticketmaster, enabling their millions of fans access to upgrades and experiences at live events.  The company is known for its innovative technology, exceptional customer service, and unprecedented approach to improving the fan experience for each fan at every event.  Learn more by visiting; follow us on Twitter @ExpApp or Facebook at

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