It looks like the money train has finally rolled in for John Wall with the report that the former Kentucky Wildcat has reached a lucrative endorsement agreement worth $25 million over five years. Yahoo! Sports is reporting the deal.

The deal is the most notable investment Reebok has made since longtime NBA veteran Allen Iverson. Reebok is hoping Wall can replace Iverson as the brand’s superstar.

Nike and Under Armour made pushes to sign Wall but couldn’t outbid Reebok in what is the biggest rookie deal in recent years.

Blake Griffin of the Los Angeles Clippers, last year’s No. 1 pick in the NBA Draft, was reported to have signed a deal with Nike worth $400,000 annually. Milwaukee Bucks guard Brandon Jennings had a more lucrative deal with Under Armour that he signed out of high school, worth approximately $2 million over four years.